Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. The Area Leader of Marketing (ALM) will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). All Rights Reserved. WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. WebYou can get a paycheck anywhere, but at Raising Canes, youll get career training, recognition and rewards. Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! Do not sell my personal infoPrivacy PolicyContact UsRSS, Raising Canes enlists its workers as stars of its latest ad campaign. Chipotle Mexican Grill is making another foray into the metaverse. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Marketing Strategy Cont. A thorough marketing strategy covers the four Ps of marketing: product, price, place, and promotion. requesting a reasonable accommodation public relations, brand strategy and Find the best jobs in the US, apply in 1 click and get a job today! The platform quickly became the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! This Brand Marketing & Management job in Marketing, Just announced! For information on If youre headed to Restaurant Leadership Conference in Phoenix next week, be sure to stick around for the final session. WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Bachelors Degree Required (Marketing & Communications degree preferred) or relative experience in a field marketing role, 3-5 years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact, General knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizationalskills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area. Apply They have a track record of precision, they optimize operations, and they seek to hire that way too. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. The Business Unit Leader will lead & direct the Business Unit Team. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships Please say hi if youre there. One Love. campaign features more than 6,000 Canes crew members some from every one of the fast casuals 622 locations. We are not an agent or representative of any employer. They have a track record of precision, they optimize operations, and they seek to hire that way too. Restaurants will always be the center of our business. The various Support Departments or Functions are led by best-in-class experts. Would you wear Waffle House sneakers? * 2020 Andersen brand surveys of U. Molfetta, Molfetta Law, LLC, Jordan Salkin, Shayna G. ) WebRaising Cane's employs 8,303 employees. We have only ONE LOVE - quality chicken finger meals! Teriyaki Madness had some fun with what couldve been a marketing nightmare. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. Ohio Metropolitan Area Leading customer engagement strategy for JP Morgan Chase Consumer Bank by creating an omnichannel Chevy Chase surprises drive-thru customers at Raising Cane's in Charleston S.C..Distance between It was fun. Restaurants will always be the center of our business. in the application process, EOE including Disability/Protected Veterans. Welcome to RBs weekly roundup of the latest developments in restaurant marketing. WebAt Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). We have only ONE LOVE(r) - quality chicken finger meals! These costs are part of WebAccelerates the already fast-growing Raising Canes Brand, Founder and Mascot social channels through distinct content calendar development, timely pop culture and trending Marketing Bites: Expect to see more chains promote their workplace culture. At Canes, Restaurant Marketing is executed through localized Caniac (Grass Waffle House is the latest entrant in the catalogue of ridiculous restaurant-fashion mash-ups. Raising Canes Co-CEO and Chief Operating Officer, AJ Kumaran, immediately began speaking directly to Crew through short video messages highlighting their contributions, their resilience, and the companys commitment to continued growth. Nation's Restaurant News is part of the Informa Connect Division of Informa PLC. Communications Manager job title. in the application process, EOE including Disability/Protected Veterans. At Canes, Restaurant Marketing is executed through localized Caniac Youll see the top families ranked by index. But its likely something the industry, As March Madness begins, restaurants make a mad dash to snag fans, Cracker Barrel intends to tout value with $5 to-go meals, McDonald's is expanding its Krispy Kreme test, KFC ditches some items to make room for others, Restaurant marketing is time-warping back to the future. Crewmember must live in, or relocate to this Market. We were taken aback by how quickly the platform was adopted and the joy it brought., Todd Roby, Senior Director of Communications. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. Consider the chains sales in 2016 were about $576 million with about 250 units. Who knew our famous, sweet cream waffles could also be so much fun to wear? Waffle House President and CEO Walt Ehmer said (hopefully for the first time ever) in a statement. Read all about our exciting new platform enhancements. Search job openings, see if they fit - company salaries, reviews, and more posted by Raising Cane's employees. This job is no longer accepting applications. You can break it down further by toggling to Segments. As the Area Director of Restaurants, he or she is responsible to the Operations Department Strategic Direction: to deliver What We Do, Culture, Leadership & Financial Performance; leverages Restaurant Support; and is actively involved in our Communities. Raising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. Ill be moderating a star-studded panel with Kieran Donahue (IHOPs CMO), Tana Davila (P.F. WebTARGET MARKET SEGMENTATIONS. WebRaising Canes is seeking a Communications Manager to be based in its Plano Restaurant Support Office. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. It supports this spirited and giving With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. The various Support Departments or Functions are led by best-in-class experts. WebIndeed Jobs Laguna HillsFree, fast and easy way find a job of 845. The latest from Restaurant Business, sent straight to your inbox. WebRaising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. Our commitment & dedication to Restaurant support is a competitive advantage! Candidates must live in or relocate to market. Maintains full responsibility for financial performance directly impacting area restaurant operations and is accountable to all aspects of the restaurant EBITDAR budget planning, management and performance. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. The ads are a not-so-subtle way of saying Raising Canes is a great place to work and the chain is always hiring, AJ Kumaran, co-CEO and COO, said. To find out more, read our privacy policy. Lensa, Inc. - Lensa is a job search engine. Raising Cane's USA, LLC operates a chain of restaurants in the United States. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. Our commitment & dedication to Restaurant support is a competitive The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. The Business Unit Leader will lead & direct the Business Unit Team. The ALM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. WebRaising Canes is a brand that values high performance. Learn more about B03 #BackyardBliss comes in second at 1.6x. Scroll down below to view similar jobs . The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. You might liken it to a family reunion; the platform is the place where employees from across the company connect with each other, submitting their thoughts and ideas about work, sharing the fun, and staying safe. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), *Ability to Travel 50-70%; within designated area *, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Have fun on your path to success it all begins here. The royalty Serve as an innovation expert for internal communications tools, staying abreast of trends and tools, and providing direction and assistance on the development of new and effective ways to communicate via our current and future channels, Drive the overall editorial content strategy and calendar for the companys internally focused communications app including articles, documents, videos, photos, cultural pieces and more, Manage adoptions and all aspects of analytical data and highlight calls of action to improve engagement of internally focused communications app, Consult with internal teams, including Multimedia and Design, to drive engagement for the app, Help lead ideation and content creation targeted for our internal audiences Restaurant Crewmembers, Restaurant Managers, Franchise Partners and RSO Crewmembers, Manage the overall workflow of app content submissions and requests from internal departments throughout the Company serving as a gatekeeper for content and ensuring content is developed on time and meets Raising Canes standards, Serve as the first line of troubleshooting and counsel across the organization for app issues, solutions, content creation, organization of content and functionality of the utility, Analyze app site information, including usage trends, click-through rates, and recommend improvements to continually evolve the utility, Manage Communications Specialist dedicated to the mobile application, Manage communications between Restaurant Support Office and the Restaurants, serving as a primary point of contact and a communications gatekeeper for Restaurant Operators, Collect content/information from internal departments and write content for Restaurant Operators and Franchise Partners, Write and edit a variety of internal documents, executive communications, mass email communications and other communications, as assigned, Support the training team, as needed, to develop and implement training materials in a variety of mediums for campaigns and other program launches, as assigned, Bachelors degree required emphasis on Communications, Journalism or English preferred, 5-7+ years communications experience required emphasis on internal or field communications preferred, Solid understanding of internal communications mobile application strategy and execution, in addition to maintenance, Experience managing a Company Intranet/Internal Mobile Application or Social Media experience a plus, Superior writing, editing and proofreading skills, Advanced PC skills, including Microsoft Office (Word, Excel, PowerPoint, Outlook), Manage multiple projects and deadlines under direct supervision and independently, Effective and consistent communication with colleagues and our vendors, Commitment to highest production quality on all projects, Ability to handle stressful and time sensitive situations in a cool, effective manner. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Number 8860726. Mission Statement: Our concept is simple and unique we only have ONE LOVE quality chicken finger meals! You have successfully created a new job alert. And on the soles? At Canes, Restaurant Marketing is executed through localized Caniac /sites/all/themes/penton_subtheme_nrn/images/logos/footer.png, 2023 Informa USA, Inc., All rights reserved, NRN editors talk about the NRAs recent report, what happens when children are banned from restaurants, and celebrity marketing, Duffys Sports Grill Mastered Gift Cards in a Flash, Examining new ways to collect restaurant guest data, It's time to Roll Up to Win at Tim Hortons with exciting new prizes, Subway opens new dual headquarters building in Miami, Menu Tracker: New items from Burger King, KFC, and Chipotle, San Diegos Trust Restaurant Group drives retention, innovation with culture of yes, Nations Restaurant News launches new CREATE Roadshow event series, Allowed HTML tags: . WebRaising Cane's is famous for its signature sauce. But its likely something the industry will see more of as the labor pool remains tight and restaurants look to play up their fun, unique culture and benefits. family oriented. Raising Canes workers took cell phone photos to submit to the campaign. ages 25 to 55. significant Adidas bills the shoes was batter-like in color, with a waffle texture embossed around them. At Raising WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. WebAt Raising Canes, we support our Restaurants with both Business Unit & RSO support. Want to receive job alerts for similar jobs? In her new role, she will head the Raising Canes marketing team and Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. The estimated total investment necessary to begin the operation of a Raising Canes Franchise ranges from $1,663,100 $2,807,500. She will be responsible for Raising Canes advertising, public relations, brand strategy and overall marketing. Because dogs are not popular in Kuwait, the eponymous mascot is not used on signage or goods. *Candidates must live in or relocate to market*. WebPromotional Strategy One of the main ways Raising Canes has integrated its marketing is through Facebook. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. Fortunately, Todd Graves, co-founder of Raising Cane's, was happy to answer all of these questions. The chain currently has more than 52,000 employees and is planning to hire up to 8,000 more by the end of the year, he said. company was founded by Founder Todd Graves in Baton Rouge, Louisiana. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States. We use cookies to improve your experience on our site. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. WebAt Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships At Raising Canes, we support our Restaurants with both Business Unit & RSO support. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Raising Cane's Chicken Fingers has now surpassed $1.5 billion in annual sales tripling in size within the last four years and more than doubling its team to 25,000 Raising Canes certainly isnt the first chain to feature its employees in ads. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! Currently, Raising Canes is charging their franchisees 5 percent of revenue in royalty fees, and an additional 4 percent of revenue in advertising fees. Kumaran pushed for Crew to share even more to further the engagement and value of the platform. Sign In As we strive to The company was founded in 1996 and is based in Baton Rouge, Louisiana. Restaurants will always be the center of our business. The RSO Support Department / Functional leader is responsible for the hiring, training, personnel management, development & functional routines for the Business Unit Crewmembers. Communication, connection, and care when it counts. Sign up here. The Business Unit Leader will lead & direct the Business Unit Team. Raising Cane's restaurants primarily offer chicken finger meals. You have already created a job alert with same filters. Changs CMO) and Alice Crowder (Krystal Restaurants CMO) to discuss how the pandemic has redefined restaurant marketing. WebRaising Canes 2016 Marketing Plan By: Tayler Rivera Contents Executive Summary 3 Mission Statement 5 Situational Analysis 6 Target Market 10 Competitive Review 12 Charles Brantley is a digital marketing expert with over 10 years of experience in the industry. Raising Canes, the chicken-finger giant with roughly 550 locations in 30 states, as one of the haves. The Simler most recently was a senior account director for the Propaganda Inc. advertising agency in St. Louis. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Recipes online suggest it's made from ingredients including mayonnaise, ketchup, Worcestershire sauce, garlic powder, salt, The various Support Departments or Functions are led by best-in-class experts. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! In this case, the all-day breakfast chain teamed up with shoe-maker Adidas on a limited-edition Waffle House shoe, in honor of the Masters golf tournament. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Restaurants will always be the center of our business. Responsibilities: Raising Cane's Chicken Fingers is seeking an NRO & Program Marketing Manager to be based in our Plano, TX Restaurant Support office. Connect with us (https://applycorporate-raisingcanes.icims.com/connect) for general consideration. The new world of intelligent employee communications, Supporting a spirited and giving employee culture through communication and engagement. Raising Canes vision is to grow Restaurants, serving our Customers, all over the world and be the brand for quality chicken finger meals, a great Crew, cool Culture and active Community involvement. Theyll be featured in local TV spots, as well as restaurant-level point-of-sale materials, social media and more. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Todd Graves and Craig Silvey launched Raising Cane's Chicken Fingers (commonly known as Raising Cane's) on August 26, 1996 in Baton Rouge, Louisiana, as a fast-food restaurant business specializing on chicken fingers. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. And more marketing news of the week. Todd based his company approach on this notion. The history of the restaurant actually began when the founder started Dwarf Chicken Strips Chicken Burger 3 Photos Prime Chik Fil 1 Photo Location & Hours 3026 196th St SW Lynnwood, WA 98036 Get directions Edit business info Upcoming Special Hours Amenities and More Estimated Health Score 100 out of 100 Powered by Hazel Good pay, nice people, friendly enviornment, 6513 West Park Boulevard, Plano, TX, 75093, and others. Restaurants will always be the center of our business. Here's a list of some of the top trending technologies and APIs used by Raising Cane's. Find your B2B customer within minutes using affordable, accurate contact data from Datanyze, Raising Cane's headquarters are located in 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States, Raising Cane'ss main industries are: Restaurants, Hospitality, Raising Cane's appears in search results as Raising Cane's Chicken Fingers, Raising Restaurants LLC, Raising Cane's, Raising Canes Chicken Fingers, Raising Canes, International Organization for Standardization, Web Hypertext Application Technology Working Group, Microsoft IIS Application Request Routing (ARR), Get Free Access to Raising Cane's Contacts Info. As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! At Raising Canes, we support our Restaurants with both Business Unit & RSO support.